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Bibles, bullets and beef: Amazon cowboy culture at odds with Brazil’s climate goals
As the first climate summit in the Amazon approaches, a gulf is opening between what the area’s farming lobby wants, and what the world needs
- Revealed: world’s largest meat company may break Amazon deforestation pledges again
- The life and death of a ‘laundered’ cow in the Amazon rainforest
Yellowstone in Montana may have the most romanticised cowboy culture in the world thanks to the TV drama series of the same name starring Kevin Costner. But the true home of the 21st-century cowboy is about 7,500 miles south, in what used to be the Amazon rainforest of Brazil, where the reality of raising cattle and producing beef is better characterised by depression, market pressure and vexed efforts to prevent the destruction of the land and its people.
The toll was apparent along the rutted PA 279 road in Pará state. Signs of human and environmental stress were not hard to find during the last dry season. Record drought had dried up irrigation ponds and burned pasture grass down to the roots, leaving emaciated cattle behind the fences. Exposed red soil was whipped up into dust devils as SUVs and cattle trucks sped past on their way between Xinguara and São Félix do Xingu, which is home to both the biggest herd on the planet and the fastest erasure of forest in the Amazon.
Continue reading...Revealed: world’s largest meat company may break Amazon deforestation pledges again
Brazilian ranchers in Pará and Rondônia say JBS can not achieve stated goal of deforestation-free cattle
- Bibles, bullets and beef: Amazon cowboy culture at odds with Brazil’s climate goals
- The life and death of a ‘laundered’ cow in the Amazon rainforest
The world’s largest meat company, JBS, looks set to break its Amazon rainforest protection promises again, according to frontline workers.
Beef production is the primary driver of deforestation, as trees are cleared to raise cattle, and scientists warn this is pushing the Amazon close to a tipping point that would accelerate its shift from a carbon sink into a carbon emitter. JBS, the Brazil-headquartered multinational that dominates the Brazilian cattle market, promised to address this with a commitment to clean up its beef supply chain in the region by the end of 2025.
Continue reading...UN agency to support biodiversity credit markets in rural areas
How the truth about supermarket salmon is being hidden – video
Salmon is often marketed as the sustainable, healthy and eco-friendly protein choice. But what you may not realise is that most of the salmon you buy is farmed, especially if you live in the UK, because Scottish salmon producers are no longer required to tell you.
Josh Toussaint-Strauss finds out why it is important for consumers to know where their salmon comes from, and examines the gap between the marketing of farmed salmon and the reality for our health, the environmental and animal welfare
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